Funding Whole Life Insurance – And How to Compare the Equivalent Rate of Return

Funding Whole Life Insurance – And How to Compare the Equivalent Rate of Return When clients start exploring permanent life insurance—particularly Whole Life Insurance for estate planning—one question comes up often: “This sounds too good to be true. Is it really?” And honestly, that’s a great question to ask. Because Whole Life insurance isn’t [...]

Funding Whole Life Insurance – And How to Compare the Equivalent Rate of Return2025-07-22T23:04:25+00:00

Life Insurance Isn’t a Loophole. It’s a Smarter Way to Pay Tax

Life Insurance Isn’t a Loophole. It’s a Smarter Way to Pay the Taxman When you die, who would you prefer your money to go to? The CRA Your family A charity you care about For many Canadian business owners, the tax bill at death is the single largest expense their estate will ever face. [...]

Life Insurance Isn’t a Loophole. It’s a Smarter Way to Pay Tax2025-07-22T21:52:45+00:00

10 Benefits of Life Insurance

10 Benefits of Life Insurance That Every Canadian Should Know Understanding the Top Reasons to Get Life Insurance in Canada If you’ve ever wondered whether purchasing life insurance is worth it, you’re not alone. While many Canadians put off the decision to purchase life insurance, thinking it's something to deal with later, the truth [...]

10 Benefits of Life Insurance2025-07-10T23:59:41+00:00

Life Insurance for Nurses: What Type of Life Insurance Is Best?

Life Insurance for Nurses: What Type of Life Insurance Is Best? Choosing the Right Life Insurance for Nurses in Ontario Nursing is a demanding career, and as a nurse, you carry the responsibility of caring for others—often under stressful conditions. That commitment makes having the right life insurance especially meaningful. Whether you're just starting [...]

Life Insurance for Nurses: What Type of Life Insurance Is Best?2025-06-23T17:29:03+00:00

How Life Insurance in Canada Has Changed Over the Last 50 Years

How Life Insurance in Canada Has Changed Over the Last 50 Years From Paper Policies to Digital Simplicity: A Look at 50 Years of Life Insurance Evolution in Canada Fifty years ago, buying life insurance in Canada was a slow, paper-heavy process that often involved a firm handshake, a stack of forms, and a [...]

How Life Insurance in Canada Has Changed Over the Last 50 Years2025-07-22T21:34:57+00:00

Addressing the Life Insurance Coverage Gap in Canada

Addressing the Life Insurance Coverage Gap in Canada Understanding and Closing the Life Insurance Gap Among Canadians Despite the growing awareness of life insurance's importance, a significant number of Canadians remain underinsured. Studies indicate that approximately 31% of Canadian adults acknowledge having a life insurance coverage gap, leaving their families vulnerable in the event [...]

Addressing the Life Insurance Coverage Gap in Canada2025-07-10T23:48:09+00:00

The Rise of Whole Life Insurance in Canada

The Rise of Whole Life Insurance in Canada Why Whole Life Insurance Is Gaining Popularity Among Canadians When considering long-term financial planning, many Canadians are turning to whole life insurance as a stable and reliable option. Unlike term policies, whole life insurance offers lifetime coverage and a guaranteed cash value component, making it an [...]

The Rise of Whole Life Insurance in Canada2025-05-27T00:39:08+00:00

Who Should Get a Life Insurance Policy?

Who Should Get a Life Insurance Policy? Understanding When and Why a Life Insurance Policy Makes Sense Most of us don’t wake up thinking about life insurance. It’s one of those topics that tends to sit on the back burner until something—or someone—makes us stop and consider it. But if you’ve ever asked yourself, [...]

Who Should Get a Life Insurance Policy?2025-04-30T18:48:37+00:00

The Top 10 Reasons Every Canadian Should Have Life Insurance

The Top 10 Reasons Every Canadian Should Have Life Insurance Why Life Insurance in Canada Is About More Than Just the Death Benefit When it comes to financial planning, life insurance isn’t always top of mind—but it should be. Whether you’re just starting a family, building a business, or preparing for retirement, the right [...]

The Top 10 Reasons Every Canadian Should Have Life Insurance2025-04-17T00:54:27+00:00

The Chronically Under-Insured: Canadian Life Insurance Coverage Gaps

The Chronically Under-Insured: Canadian Life Insurance Coverage Gaps Why Millions of Canadians Are Still Missing the Mark on Life Insurance Protection Despite living in one of the most developed and financially secure countries in the world, many Canadians are still falling short when it comes to protecting their families with proper life insurance coverage. [...]

The Chronically Under-Insured: Canadian Life Insurance Coverage Gaps2025-04-17T00:39:05+00:00
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